Australia - Brown years: 1923-1939.
Ordinary rate transmission form: AB-TO-7
.

 
General characteristics:

Heading and notes: Form number T.G. 41.
Message area: 35 boxes in 7 lines.
Reverse side: 7A and 7B have three advertisements.
7C and 7D have one advertusement.
Printed in black.
Colours (text & form): Black on cream.
Size of form overall: 125 × 205 mm (slight variations).
Distinctive characteristics of this form:
 

Carbon copy of a message sent on 8 November 1933.
AB-TO-7A.

Characteristics:

  • TELEGRAM in thick letters covering 29 mm;
  • 4 lines under TELEGRAM;
  • the two lines of text at the base are separated by two dotted lines for sender details;
  • no schedule number or printing date.

 

AB-TO-7A (reverse side).

There are three advertisements two of which are unboxed :

  1. Is the Telegraph Service ...;

  2. Extension Telephone (no S).

  3. Air Mail Espedites Delivery of Postal Matter.

Printed in February 1933.

AB-DO-7B.

  • TELEGRAM in thick letters covering 42 mm;
  • 5 lines under TELEGRAM;
  • TO is in italic font;
  • advertisement in LLC box just says "Please turn over"
  • the two lines of text at the base are under two dotted lines for sender details;
  • schedule number in "STAMPS" box as well as in the lower right corner.

 

AB-DO-7B (reverse side).

There are three boxed advertisements:

  1. Send a Telegram...;

  2. Extension Telephones
    (cost now based on the number of extensions);

  3. The Prompt Delivery of ....
  AB-TO-7C.
AB-TO-7D
Printed in November 1934.
AB-TO-7D.

Used but details not recorded.

Characteristics:

  • TELEGRAM in thin capitals covering 34 mm;
  • 5 lines under TELEGRAM;
  • advertisement in LLC box just says "Please turn over"
  • the two lines of text at the base are under two dotted lines for sender details;
  • schedule number in "STAMPS" box as well as in the lower right corner.
AB-TO-7D rev AB-TO-7D (reverse side).

Single advertisement printed in black. Has round frame for Hermes.

All advertisements recorded for this form are single in the same format shown here. Others include:

  • Attractively coloured and appropriately designed ...;
  • A Telephone costs you....

 

Details of use and rarity.

Form
sub-number
Schedule number Earliest recorded date Rarity rating
TO-7A None 8 November 1933 - copy of a lettergram to Melbourne. RRRR
TO-7B Sch. C. 917/2.1933
P.259/2.33. - 372.
Undated - see above. RRR
TO-7C Sch. C. 1054. - 12/1933
P.259/2.34. - 79.
7 May 1936 (Melbourne?) -
a copy of a message on this form is known and dated.
RRR
TO-7D Sch. C. 1237. - 11/1934
P.445/11.34. - 5375.
Undated - see above. RRR